FOCUSED BUSINESS SERVICE
Expert lead magnet
Package one useful part of your expertise into a checklist, short guide or workbook worth keeping.
WHO IT IS FOR
A good fit when…
For consultants and service businesses that can solve a narrow customer problem and want a resource that naturally supports their offer.
WHAT YOU TAKE AWAY
The first project includes
- 01A short interview and a clearly defined reader problem.
- 02One 5–8 page guide, checklist or workbook.
- 03An editable source, a mobile-readable PDF and a simple next action.
- 04A short description for the page or post introducing the resource.
BEFORE WE START
Bring the right ingredients.
Bring your offer, recurring customer questions and any source material you own. Choose a problem that the reader can act on without a consultation.
THE QUALITY CHECK
A result you can assess.
The resource must help the reader complete a small task. We check examples and claims, avoid recycled filler and make the next action clear without turning every page into a sales pitch.
A COMMON QUESTION
Does the package include a landing page and delivery automation?
The resource and introduction copy are the starting scope. A landing page, opt-in form and delivery flow can be planned separately once the resource is approved.
CONNECT THE DOTS
A useful next step.
Email & newsletter content
Turn your expertise and current offer into a concise newsletter or a short email sequence.
Instagram lead magnet flow
Plan and test a small Instagram conversation that helps an interested visitor receive your useful resource.
Create a useful lead magnet
Turn one part of your expertise into a short checklist or guide that helps a reader take action.