FOCUSED BUSINESS SERVICE
Micro-influencer research
Build a reasoned shortlist of creators for one audience and campaign brief using public information.
WHO IT IS FOR
A good fit when…
For a brand or agency preparing an initial creator campaign and needing a smaller, better-explained set of candidates.
WHAT YOU TAKE AWAY
The first project includes
- 01A shortlist of up to 20 public creator profiles.
- 02Audience-fit notes, content examples and source links.
- 03Visible engagement observations with collection dates.
- 04A contact-ready brief and questions to confirm before booking.
BEFORE WE START
Bring the right ingredients.
Define the market, language, product, campaign goal and exclusions. Set a budget range and the type of creator content you want to commission.
THE QUALITY CHECK
A result you can assess.
We separate visible public signals from unverified audience claims. Follower counts alone do not establish fit or authenticity; unavailable information is left as a question for the creator.
A COMMON QUESTION
Does this include contacting or booking creators?
The initial scope is research. Outreach, fee negotiation, contracts, advertising permissions and campaign management require separate explicit instructions and arrangements.
CONNECT THE DOTS
A useful next step.
Competitor & offer research
Compare a small set of public offers and turn the findings into practical questions for your own positioning.
Content research & hooks
Find useful angles for your next content batch using customer questions and traceable research.
AI research & fact-checking
Learn to build a short research brief that separates sources, claims, interpretation and unanswered questions.